
Traditional go-to-market is broken. Cold calls, spammy InMails, and overpriced ads aren’t moving the needle anymore. That’s why Commsor built the Go-to-Network Flywheel: a framework that transforms how B2B companies think about growth. Instead of chasing volume, the GTN Flywheel creates compounding momentum through three stages: Engage, Connect, Amplify. Turning authentic relationships into faster deals, higher conversion rates, and lasting competitive advantage.

Social selling isn’t about going viral. It’s about showing up consistently, building trust, and being genuinely helpful. This guide breaks down what social selling actually means, why it works, and how to do it well without feeling like a cringe LinkedIn influencer. If you're in sales and still relying on cold calls alone, it's time to level up.

Struggling to get warm intros that actually lead somewhere? This guide breaks down the three biggest mistakes people make when asking for introductions, and shows you how to avoid them. Learn how to write better requests, follow up like a pro, and make your network excited to help you (instead of ignoring your message). Whether you're in sales, fundraising, or job hunting, these tips will help you unlock real opportunities through your network.

The fascinating psychology behind warm intros, understand why they work so effectively, and learn how to ethically leverage them to transform your professional life—without feeling sleazy or transactional.