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The Warm Revenue Blog

Resources and insights to help you put heat back into your pipeline and sales.

Go-to-Network
7 min read

How Commsor Leverages the Go-to-Network Flywheel

How Commsor evolved from a simple framework to a full flywheel, and why the future of sales networking depends on activating your network.

17 Sep 2025
Go-to-Network
9 min read
How to Win in the Connection Economy: Relationships Over Reach

AI made content infinite. Attention lost its value. Now, trust is the scarcest resource. Welcome to the Connection Economy. It's where relationships drive growth and your network is your go-to-market.

Mac Reddin
October 15, 2025
Sales Leader
Go-to-Network
6 min read
What Are Network Signals (and Why Every Seller Should Care)?

Stop chasing signals everyone can see. Start acting on the ones only you can. Learn how network signals turn cold outreach into warm intros. Network signals reveal where you already have an advantage — through your customers, partners, or shared connections. They turn cold outreach into warm intros, help you reach decision-makers faster, and make your sales motion feel more human. Because when everyone else is fighting for attention, trust is your real differentiator.

Mac Reddin
October 8, 2025
Sales Leader
Go-to-Network
15 min read
How to Build a Repeatable GTN Flywheel in 30 Days

Instead of chasing volume, GTN focuses on building repeatable habits that drive warm introductions, valuable intel, and lasting influence. This 30-day plan is your starting point. Follow one simple action each day, and by the end of the month you’ll have a GTN flywheel that compounds over time—turning your network into a consistent, referral-driven growth engine.

Mac Reddin
September 30, 2025
Seller
Go-to-Network
7 min read
How Commsor Leverages the Go-to-Network Flywheel

The Go-to-Network Flywheel: a framework that transforms how B2B companies think about growth. Instead of chasing volume, the GTN Flywheel creates compounding momentum through three stages: Engage, Connect, Amplify. Turning authentic relationships into faster deals, higher conversion rates, and lasting competitive advantage.

Mac Reddin
September 17, 2025
Sales Leader
Go-to-Network
8 min read
Social Selling: The Complete Guide to Building Real Relationships That Drive Revenue

Social selling isn’t about going viral. It’s about showing up consistently, building trust, and being genuinely helpful. This guide breaks down what social selling actually means, why it works, and how to do it well without feeling like a cringe LinkedIn influencer. If you're in sales and still relying on cold calls alone, it's time to level up.

Mac Reddin
July 31, 2025
Seller
Sales
10 min
The 3 Warm Intro Mistakes That Make You Look Like a Rookie

Struggling to get warm intros that actually lead somewhere? This guide breaks down the three biggest mistakes people make when asking for introductions, and shows you how to avoid them. Learn how to write better requests, follow up like a pro, and make your network excited to help you (instead of ignoring your message). Whether you're in sales, fundraising, or job hunting, these tips will help you unlock real opportunities through your network.

Katrine Reddin
July 17, 2025
Seller
How Sellers Can Activate Their Network to Get Warm Intros

Activate your network, land warm intros, and turn trust into pipeline (without the cold call chaos). Network activation is the act of turning the people and relationships in your network into business value, and that's something every salesperson needs to do if they want to hit quota (at least, in today's economy).

Katrine Reddin
July 10, 2025
Seller
Sales
10 min
The Psychology of Warm Introductions: How One Connection Can Change Everything

The fascinating psychology behind warm intros, understand why they work so effectively, and learn how to ethically leverage them to transform your professional life—without feeling sleazy or transactional.

Mac Reddin
June 16, 2025
Sales Leader
Sales
7 minutes
How to Build A Network for Salespeople

Have you heard that sellers are focusing on their networks to sell now and you have no idea where to start? You can start building your network today.

Katrine Reddin
April 8, 2025
Connector
Sales
12 minutes
How to Get More Sales Introduction Emails [+Templates]

Boost your sales success with effective sales introduction emails. Get templates, examples, and tips to connect with potential customers.

Eric Iannello
March 27, 2025
Seller
Sales
11 minutes
Networking in Sales: 11 Ideas That Bring Warm Leads

Boost your sales success with strategic connections. Learn how networking in sales increases trust, warms up leads, and drives higher conversions.

Mac Reddin
March 20, 2025
Sales Leader
Go-to-Network
16 minutes
Guide to Customer Connection: 9 Must-Know Strategies

Learn how to craft a forwardable email that boosts connections with prospective customers, potential investors, and more. Tips and examples included.

Christian Jakenfelds
March 13, 2025
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